Everything begins with a concept - a germ of an idea that unfolds into a masterpiece. From the Concept to the Creation lies a journey that will challenge you to the limits. And when the dust settles, will emerge the “First Among Equals”.
The Marketing Association@XLRI (MAXI), in association with Big FM, brings to you Concept-2-Creative! An event that will test your marketing skills to the max, a place where the very best fight it out to prove their worth.. Find the connections in contradictions, the rationale of impulse and your voice in the crowd. Ensemble. Relish. Be Heard. Do you have it in you to be the best there is?
There will be one elimination round and two selection rounds. The various rounds will test almost everything - conceptualization, brand building, advertising, promotion creating, and persuading skills! In short, you have to be the Best to get through this maze! It is your chance to be the true Marketing God.
Honestly, we cannot assure you things like Glory, Enlightenment or World Peace, but we do promise you Excitement, Adrenalin Rush and most of all – a LOT of Fun!!!
The Marketing Association@XLRI (MAXI), in association with Big FM, brings to you Concept-2-Creative! An event that will test your marketing skills to the max, a place where the very best fight it out to prove their worth.. Find the connections in contradictions, the rationale of impulse and your voice in the crowd. Ensemble. Relish. Be Heard. Do you have it in you to be the best there is?
There will be one elimination round and two selection rounds. The various rounds will test almost everything - conceptualization, brand building, advertising, promotion creating, and persuading skills! In short, you have to be the Best to get through this maze! It is your chance to be the true Marketing God.
Honestly, we cannot assure you things like Glory, Enlightenment or World Peace, but we do promise you Excitement, Adrenalin Rush and most of all – a LOT of Fun!!!
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